Psalms 91 Ministry
Brand Revitalization and Integrated Multi-Campaign Launch
April 3, 2023
Lisa Matranga's journey from educator to President of Psalm 91 Ministry embodies a testament to faith and compassion. Inspired by a divine calling and fueled by a vision to transform the lives of orphaned and vulnerable children, Lisa embarked on a remarkable journey alongside her husband Mike. Their ministry, rooted in Psalm 91:15, seeks to nurture children spiritually, academically, and vocationally, offering hope and opportunity where it's needed most.
Before partnering with Confidant Co, Psalm 91 Ministry faced the challenge of limited resources and reach in their efforts to support children in Zambia. Lisa recognized the need for strategic digital marketing initiatives to expand their impact and engage a broader audience of supporters. Psalm 91 Ministry saw an opportunity in Confidant Co's unique service model, offering access to a diverse team of creatives with a shared vision for ethical storytelling and impactful projects. Recognizing the importance of effective digital marketing strategies, Lisa sought out Confidant Co's expertise to amplify their reach and elevate their mission.
Lisa chose Confidant Co for their comprehensive approach to digital marketing, tailored to the unique needs and values of nonprofit organizations like Psalm 91 Ministry. The team's faith-based context and commitment to affordable, ethical storytelling resonated deeply with Lisa's vision, making them the ideal partner to help advance the mission of her ministry. With Confidant Co's support, Psalm 91 Ministry implemented strategic digital marketing campaigns, including rebranding initiatives, to expand their reach and engage supporters. Leveraging services like branding, website development, social media management, and email marketing, they effectively communicated their mission and impact to a wider audience.
After partnering with Confidant Co, Psalm 91 Ministry witnessed remarkable results in their digital marketing efforts:Increased Engagement: Confidant Co's strategic approach to social media management and content creation resulted in a significant boost in engagement across Psalm 91 Ministry's digital platforms. With captivating videos, compelling stories, and targeted outreach, they saw a marked increase in likes, shares, and comments, indicating a growing community of supporters.
Expanded Reach: Through Confidant Co's expertise in branding and digital marketing, Psalm 91 Ministry was able to extend its reach to new audiences and expand its donor base. By leveraging targeted campaigns and effective storytelling, they attracted attention from individuals and organizations previously unaware of their mission, resulting in increased website traffic and online presence.
Are you ready to take your nonprofit's digital marketing efforts to the next level? Contact Confidant Co today to learn how our tailored solutions, including rebranding services, can help you achieve impactful results and advance your mission. Visit our website or call our sales team to schedule a consultation and start making a difference today.
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