Monday Night Prayer

CONTENTS:

• Media + Communication
• Building City Wide Partnerships
• Fundraising

WEBSITE | Design + SEO

• ‍Home Page // Living Video Background, Location, Times, Clear Call to Action - Join.‍
• Connect // Includes: Calendar, Groups, ‍
• About Us // Includes: Leadership Team, Core Values, What we Believe)‍
• Contact Us // Includes: Contact Form, Social Media Plugs, FAQ's)‍
• Give // Includes: Embedded into Donor CMA Program)

‍SOCIAL MEDIA | Platforms

• Meta Platforms: Facebook + Instagram
• Facebook Group
• Facebook Events
• Instagram Reels
• Post Several Times a Week:
• Monday (am)| Reminder of MNP
• Tuesday (am) | What we Prayed for Last Night (recap)
• Wednesday (pm) | Testimony
• Friday (am) | Publish Video

VIDEO PRODUCTION | Recording Monday Nights

• Video Rig Set up (some one simply click play)
• Weekly Video Edits
• Quarterly Professional Photographer
• Broken down into Reels of Content

WEEKLY COMMS | Email + Texts

• Texting platform - adding gifs, graphics, fliers.
• MailChimp, Constant Contact, etc.
• Audience: Attendee, Donors, Partner Churches and MNP Greater Network

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Existing Partnerships | Solidifying with Giving

• Houston's First Baptist Church
• Sojourn Galleria
• Etc.

Expanding Partnerships | Making it Official

• Hope City
• WoodsEdge
• Lakewood
• West End

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Conversation Easier | Creating what you need

• MNP About Us + Way to Partner in 2022 // Design + Printed Packet
• Landing Page - Video Testimonies.
• One Page Budget Summary Sheet - MNP Design and Logo
• Donation - CMA system for a streamlined process to give online or via check.

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Mid-Level Fundraising | Behind the Scenes

• Creating a comprehensive 2022 fundraising strategic plan.
• Designing each fundraising / donor development item.
• Implementing design pieces for fundraising campaigns.
• Creating design and branding for Giving Tuesday and Year-End-Giving

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Here is 3 Breakdowns:

1 | Launch Package - $1,500 Total

• New Website (5 Webpages)
• Brand Guide (Font, Logo, etc)
• Digital Platform (initial set up)
• Content Templates
• Email Templates

2 | Basic Media - $750 Mo.

• Website (Development + Design)
• Social Media Content (Instagram + Facebook)
• Quarterly Photoshoots
• Continual SEO
• Monthly Newsletter

‍3 | L1 - Media + Fundraiser - $1,500 Mo.

• Donor Development:
• Creating a comprehensive 2022 fundraising strategic plan.
• Designing each fundraising / donor development item.
• Implementing design pieces for fundraising campaigns.
• Creating design and branding for Giving Tuesday and Year-End-Giving.‍‍
• Content Curation:
• Daily Post (via Facebook and Instagram)
• 2 monthly blog posts (distributed on Medium, Website, & LinkedIn).
• Weekly Twitter threads (taking blog content and formatting to educational threads)
• Weekly email (via Mailchimp, Constant Contact or existing email communication platform)
• Reporting
• Weekly connecting (in-person or virtual) with (Director of Development, Executive Director, or whole team) to discuss and coordinate.
• Weekly KPI Report - sent at the end of each week. Includes work accomplished, outstanding to-do’s, meetings notes, and future projects.